Our Mission
Use sports to power positive financial habits

Our Mission
Use sports to power positive financial habits

Our Mission
Use sports to power positive financial habits

We're taking the lessons learned in Ireland to help Americans


Owen Monagan
CEO


Oisin Tiernan
CTO
Owen Monagan and Oisin Tiernan founded Layup and grew up in Ireland, where sports betting has been legal for as long as living memory. It's not just some fad, it's ever-present in society, and their families and friends feel its adverse effects strongly.
But Ireland, like the UK, was one of the first countries to implement a nifty saving mechanism called Prize Bonds (Prize-Linked Saving). We're merging our cultural understanding of both concepts to create a new sports experience that is exciting, fun, and good for you.
Owen Monagan and Oisin Tiernan founded Layup and grew up in Ireland, where sports betting has been legal for as long as living memory. It's not just some fad, it's ever-present in society, and their families and friends feel its adverse effects strongly.
But Ireland, like the UK, was one of the first countries to implement a nifty saving mechanism called Prize Bonds (Prize-Linked Saving). We're merging our cultural understanding of both concepts to create a new sports experience that is exciting, fun, and good for you.
Owen Monagan and Oisin Tiernan founded Layup and grew up in Ireland, where sports betting has been legal for as long as living memory. It's not just some fad, it's ever-present in society, and their families and friends feel its adverse effects strongly.
But Ireland, like the UK, was one of the first countries to implement a nifty saving mechanism called Prize Bonds (Prize-Linked Saving). We're merging our cultural understanding of both concepts to create a new sports experience that is exciting, fun, and good for you.
Prize-Linked saving and its effect on lotteries
Prize-Linked savings accounts have traditionally provided two advantages:
The incentive of a variable reward helps low and moderate-income individuals save more money.
And the opportunity to win big cash prizes has been shown to help lottery players save money that they would have spent on tickets.
Prize-Linked savings accounts have traditionally provided two advantages:
The incentive of a variable reward helps low and moderate-income individuals save more money.
And the opportunity to win big cash prizes has been shown to help lottery players save money that they would have spent on tickets.
Prize-Linked savings accounts have traditionally provided two advantages:
The incentive of a variable reward helps low and moderate-income individuals save more money.
And the opportunity to win big cash prizes has been shown to help lottery players save money that they would have spent on tickets.



Layup's prize-linked saving and sports betting
In search of a personal stake in games, fans have traditionally turned to sports betting as the quickest and easiest way to scratch that itch. Layup’s prize-linked savings account gives fans a convenient alternative to get a stake in a game without ever risking their hard earned cash. Our goal is to get fans off of sportsbooks and into saving, which is sorely needed as more and more states race to legalize sports betting.
We know prize-linked saving works with lotteries, it's time to tackle sports betting.
In search of a personal stake in games, fans have traditionally turned to sports betting as the quickest and easiest way to scratch that itch. Layup’s prize-linked savings account gives fans a convenient alternative to get a stake in a game without ever risking their hard earned cash. Our goal is to get fans off of sportsbooks and into saving, which is sorely needed as more and more states race to legalize sports betting.
We know prize-linked saving works with lotteries, it's time to tackle sports betting.
In search of a personal stake in games, fans have traditionally turned to sports betting as the quickest and easiest way to scratch that itch. Layup’s prize-linked savings account gives fans a convenient alternative to get a stake in a game without ever risking their hard earned cash. Our goal is to get fans off of sportsbooks and into saving, which is sorely needed as more and more states race to legalize sports betting.
We know prize-linked saving works with lotteries, it's time to tackle sports betting.



How Colleges and Sports-Betting Companies `Ceasarized` Campus Life
How Colleges and Sports-Betting Companies `Ceasarized` Campus Life

More Than 50 Million Americans Are Projected to Bet on the Super Bowl
More Than 50 Million Americans Are Projected to Bet on the Super Bowl
The dark side of the sports betting boom
The dark side of the sports betting boom

How Sports Betting Hit the Mainstream In America
How Sports Betting Hit the Mainstream In America